10 Jun 2016
As the local power grid was overloaded one extremely hot January day this year, the neighborhood lost power, as it does once or twice each summer.
Unfazed, I reached for my trusty, D Battery powered flashlight under my kitchen sink, which only makes an appearance during these summer blackouts.
And you guessed it, batteries were dead and I was left fumbling in the dark, tripping over the dog.
Brewing my morning coffee at work the next day, I recounted the evening’s power outage to a co-worker [with increased dramatics of course] and he suggested I get myself a solar powered light for these emergencies.
There are many green, eco-friendly options to be found when searching online and I was looking at them all. And they all seemed to be the same. And then I stumbled onto the Waka Waka site …and my first thought was “What ‘s a Waka Waka”.
Is there a site dedicated to Shakira’s World Cup theme? Or for the noise a Pac Man makes when he eats or Fozzie the Bear’s catch phrase from The Muppets?
Thankfully, it was not any of those three.
I was immediately drawn in to the images of their solar powered light.
Not only did this light look different from all of the others [the colour, the design and its versatility], but this was a product with a conscience.
The company promotes a “share the sun” philosophy/mission statement that mirrors the same sort of “feel good” shopping experience as US based companies as Toms [toms.com/Australia will donate one pair of shoes and/or glasses for every pair that is purchased] and Warby Parker [warbyparker.com will makes a monthly donation to their nonprofit partners, based on the number of glasses sold]. .
It’s a simple and basic model: Buy one, send one.
For each unit that you purchase, a solar powered light [that produces 80 hours of light on a full battery charge, that takes 5-10 hours of sun to fully charge] to a family living through a humanitarian crisis. This simple business model has had a worldwide impact on 45 countries.
It’s simple hand-held design, also allows for table top presentation or even mounted on the neck of a long, tall bottle.
Selfishly, all I wanted was a renewable household light for future power outages to prevent me from tripping over the dog in the dark and I ended up having a positive impact on a family in Haiti that has survived a natural disaster.
BTW, “Waka Waka” means “shine bright” in Swahili, just in case you didn’t already know!